Top 10 Best iPhone Photo Apps for Instagram

I get asked a lot what are the best iPhone photo Apps I use to edit my Instagram shots, so I thought I’d put together a list of the top 10 best iPhone photo Apps that that I use all the time. I find most people that ask me this question expect a simple single App answer, but thats just not the case. I often use two, three or even four different Apps depending on the shot and effects I want to achieve. As soon as I start describing this process I see most people eyes glaze over and they start thinking this is going to be way too hard and too complicate, but this couldn’t be further from the truth.

The fact of the matter is that this isn’t the case at all as most Apps are good at doing just a couple of things; either cropping for Instagram, adjusting colours or stitching together a series of pics to make a panorama just to name a few.  So once you understand what each App does and how to use, it it’s actually quiet quick and easy to obtain the desired photo effect for your next Instagram master piece.

 My Top 10 iPhone Photo Apps

Listed below are my top 10 Photo apps that I use to edit my pictures before posting to Instagram, in no particular order.  As mentioned I often use a number of Apps in conjunction.

Camera+ Photo App iconCamera+

Camera+ is a great all round  iPhone photo App and is one of the best selling of all time. Camera+ is a great place to start as a beginner in mobile photography as it does a good job of everything. It’s a good Camera replacement app (although I never use it myself ) and its really fast and easy to edit your pictures with some awesome effects. To get started a few nice combination effects that will impress all your friends are  set Scenes to Clarity and FX Effect to Vibrant, then adjust the vibrancy using the slider to get your desired effect.

The picture below was edited with Camera+ using Clarity and So Emo combination.

Edited with Camera+ iphone photo app

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Tracking iOS App Store Positions

Instatag App - Hashtags for InstagramSo since we launched our first App Instatag – Hashtags for Instagram in September I have worked out that iTunes Connect (Apples backend for App Store publishers) sucks.  Coming from an e-commerce background I’m used to having great data on which to track my online stores from unique visitors and conversion rate to demographics and traffic sources. From this data we base all our decisions.

As soon as we pushed the app live I felt like I was in the dark. I had no idea what was happening, the only data I had was 2 day old download information from iTunes Connect and watching my local (Australian) App Store position.

Since then I have found a few resources that have been a great great help for me to track my Apps current App Store position.  I have listed a few below.

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Hashtag App for Instagram – Instatag

Instatag on the App Store

Get Instatag NOW on the App Store

Our new App Instatag has now been selling on the App Store for a couple of days and we already have over 1000 very happy users. The response to the app has been awesome with heaps of great ratings on the App Store, and lots of amazing entries in our first Photo Comp #InstatagLocationSep.

Instatag – Hashtag for Instagram App Store Reviews

*****   Great app! by DannyRobert – Version 1.0 – Aug 29, 2012

Instatag App - Hashtags for Instagram

Looks great. Works great. Great ideas with simple functionality. Highly polished app. Get it!
***** The perfect Instagram companion!  by Pscrunchie – Version 1.0 – Aug 28, 2012
This app is super user friendly. The location tags feature is amazing… helps me to apply relevant tags to my Instagram photos without having to think twice!
***** So good! by browncow781 – Version 1.0 – Aug 27, 2012
Love it, so handy! Location stuff works awesome!


****  So far so good!!  by Gymbakv – Version 1.0 – Aug 28, 2012
About time someone came out with this. Like it so far!! Needs a gym workout section …
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Instatag App for iPhone

Instatag app for instagram #tags

As I mentioned in a half asleep video post earlier this month we (Annex Products) are working of our first app called Instatag and I’m personally starting to get pretty excited as this is all new to us.

The app will allow Instagram users to quickly and efficiently tag their pictures with the most relevant and most popular #tags. This means that the users pictures will be seen by other instagramers and in turn receive more likes and more follows.

We have been testing the the selected tags and many who have tried it out get more likes than ever before!  Most of the functionality and the UI for Instatag has now been sorted out and it’s now down to the coding.

Annex Products is now an approved company on the Apple iOS Development platform and we are starting to think about the marketing and launch strategies for the app.

The Instatag App website is up as a place holder  with the main function of collecting email address of interested instagramers before the launch.

We’re hoping to launch Instatag in early August!

Thinking iOS

So this week I had another App idea and this time I think I’ll act on it. We have no experience, but how hard can it be? (hopefully not famous last words) Anyway I asked a mate what I could use to prototype the UI and he said Balsamic. I had no idea what he was talking about so I Googled it and found Balsamiq Mockups an awesome little piece of software that I started playing with and before I knew it, it was 3am and the first draft of the UI was ready to demo.

This is the shaky video that i filmed on my iPhone4S, sorry about the excitement levels but it was 3am in the morning.


Get more attention than you deserve

We recently had an idea to launch a new product called ‘The Holda‘, named after our first product the Opena Case (iPhone Bottle Opener).  The Holda case is an iPhone case design to hold an ID, credit card, some cash and a house key. When launching our first product, the Opena case, the media attention played a huge part in the product’s success. We wanted to try and capture that same “hype” however, to be honest, a case that holds credit cards isn’t really that exciting.

So to generate some media interest, we decided to have a bit of fun with the idea and launch the product under a different name with a different function.  We came up with the name ‘Playa Case’ and decided to push the fact that it holds two condoms, because as they say “sex sells”.  So we made an especially awkward video using some prototypes and we released the video on April Fools Day.

One thing I’ve learnt about releasing content to the press, is that it’s better to start at the top and let it spread from there.  Instead of sending the video to every site on the net (I’ve tried that), I ran the concept past Gizmodo and they loved the fact that it was a real product with a twist released on April Fools day. Gizmodo posted the video with a story and within the week 250,000 more people knew about the Playa case and Annex Products. Based on this awesome response, and 1000’s of people signing up to purchase the Playa case, we have decided to do a limited edition run. As a bonus, with the extra traffic to, the Opena sales rose for about 2 weeks. We have even had new resellers and distributors contact us and the best thing is that the public have started to suggest that another use for the Playa case is the actual the function of the Holda.

In all I’d call this little publicity stunt a success because it took very little effort to organise, the cost was low and the return was high.

Meeting Seth Godin

Power session with Seth GodinIn January as part of winning our category of the Shopify ‘Build a Business’ competition, we were rewarded with a trip to New York where we met blogger, author and all round nice guy  Seth Godin.  For those of you who don’t know Seth, he has written thirteen best sellers that have been translated into more than thirty languages and single handily writes one of the most read blogs on the net. He sold one of his companies, Yoyodyne, to Yahoo in 1998 for 30 million (in ’98 30 million was a lot) and has been consistently called “America’s Greatest Marketer”.

All his accomplishments aside, Seth is a really well-centred individual and I was extremely impressed by him. I wasn’t only impressed by that fact that he cooked us lunch, but how he deconstructed complicated business direction and marketing problems to make them super simple, to the point that the individual he was helping would come up with their own solution.

Having read a few of Seth’s books and being some what familiar with his way of thinking I didn’t expect to be as impressed as I was, but everything seemed to be easy for him and I left thinking that things really are only as complicated or as simple as you make them.